Since we're in the Belgian stop animation mood, I thought I'd share this commercial for Belgian Natural Gas made by advertising behemoth TBWA. I'm not sure about natural gas heat being any "softer" than normal heat, but this animation sure did make me feel warm and fuzzly-wuzzly.
If you're into spoilers, check out the "making of" video (directly below the original commercial). It unmasks the tedium involved in stop animation, yet still manages to make the shoot seem like "Christmas on Walton's Mountain". I'm off to turn down my heat a few degrees and put on a sweater. Sorry, natural gas!
via Juxtapoz
